What motivates users in your campaign?

Campaign 180 looks at the audiences of your campaign from a political marketing point of view

audience-base

Base

Your existing audience

audience-swing

Swing

Your audience that reacts to polarity

audience-switch

Switch

Your audience that shares strongly in a similar belief

audience-new

New

Your audience you never had before

Each have hidden values to consider and your campaign needs to understand all four to maximize your ability to measure, engage, and influence. Once your campaign can identify the attitudinal demographics and behaviors they will be able to target population into winnable results in both message and treatment of your marketing efforts.

Campaign 180 has proven formulas to help identify your audience

Acquisition ad creative/copy testing

Landing page testing

Remarketing pixels

Geo-site research

Campaign180 will help with management and strategy connecting insights, to perform better with each campaign initiative, with real time reports of each audience.

 

Generation Map

generation-z millenials generation-x baby-boomers

Social Media Big Data

infographics

Marketing Objectives

marketing-objectives